Tag Archives: human hotspots

SXSW Misfire – The Human Hotspot


by Emily PriceMashable.com

In what has become a highly controversial move, advertising agency BBH transformed some of Austin’s homeless people into mobile hotspots during SXSW Interactive. Thirteen homeless from Austin’s Front Steps shelter donning an “I’m a 4G hotspot” T-shirt and armed with a MiFi were strategically placed throughout SXSW and offered internet access around their personal location to attendees. Continue reading SXSW Misfire – The Human Hotspot